The background to Outstanding By Design, 1st of my new event series

When I started to write Biabeag in November 2010 I quickly started to focus on a topic where my passion for great, real food and design converged – the brands and packaging which I saw every time I shopped.

So for about a year and a half I wrote regular blog posts, commissioned guest posts, reviewed books and gave talks on the topic of great artisan food packaging design.

This was and is important to me because so often I saw the obvious passion and talent of real food producers disappear when it came to their products on a shelf – lousy designs, obscure logos and confused messaging which gave no clues to the great food contained within.

I know at least part of why that happens because of my work in digital with clients – helping them through the process of website design. The lack of clarity around requirements, inability to pick relevant and good designers and no capability to manage the ongoing process all make the likely end result a source of disappointment.

Hence this day. Through 8 case studies combining food producers and designers we will find out what went right for each of them and get a sense of having a great brand/packaging in place helped increase sales and distribution.

I’m looking forward to it :-). And having Giles Calver,  the author of the book (What is Packaging Design) which  I reviewed in 2011 there will be an added bonus.

Click here for more information on the day and lineup.

Keith

Meet The Bakers2 #realbread – 24th Jan 2015 at 6pm

EARLY DETAILS

Timing
Date: Saturday 24th January 2015
Time: 6pm (sharp’ish) for 2 hours or thereabouts.

Venue: Highbank Orchard - http://www.highbankorchards.com. You will also be able to sample and buy from the wonderful range of Highbank Ciders – Proper, Medieval and Drivers.

Map showing entrance to Highbank - https://mapsengine.google.com/map/edit?mid=zFi7I69FJBfk.kkTe3qWzL_98

Link to buy tickets (only €5 to join us)

Who?

Josephine Plettenburg (Speltbakers), Joe Fitzmaurice (Cloughjordan Woodfired Bakery and Declan Ryan (Arbutus Bakery) all return to Highbank to continue the night of discussion and munching around real bread.

We’ll be hearing about their stories since the first gathering in January 2014 and exploring topics such as aggressive sourdoughs and the provenance and growing methods of the flours which each of them use.

Keith

Meet the Brewers – 7th June 2014, 6pm

EARLY DETAILS

Timing
Date: Saturday 7th June 2014
Time: 6pm (sharp’ish) for 2 hours or thereabouts.

Venue: Highbank Orchard - http://www.highbankorchards.com. You will also be able to sample and buy from the wonderful range of Highbank Ciders – Proper, Medieval and Drivers.

Map showing entrance to Highbank - https://mapsengine.google.com/map/edit?mid=zFi7I69FJBfk.kkTe3qWzL_98

Link to buy tickets (only €5 to join us)

Who?

We will have White Gypsy,  8 Degrees and Metalman with us on the night.

Keith

Updated 2nd March to change it from Cider and Beer to Meet The Brewers. This is to acknowledge that the making process is completely different in both cases so the empathy across the panel and the sharing of knowledge and passions would not make as much sense as it should. We will have a dedicated cider makers event most likely in 2015

Updated 30th March to add 8Degrees to the lineup.

Updated 4th April to add Metalman to the lineup.

Joe Fitzmaurice on starters, ovens and workshops #realbread

Been sitting on this & finally got around to a rough edit. Alec Taylor kindly shot some post event video at Meet The Bakers capturing Joe, Josephine and Declan chatting to the audience.

This piece is a couple of segments of Joe.

Enjoy :-)

Next one up is Meet the Cheese Makers on 5th April.

Keith

Meet The Cheese Makers – Helen Finnegan

Helen is the local representative in this Meet The Cheese Makers event on 5th April and what a great one to have with her award winning goats cheese.

The extra special Ardkeen Stores in Waterford put up this video of Helen so thanks guys :-)

 

More information and booking here.

Keith

Meet The Cheese Makers – Siobhan Ni Ghairbhith

Siobhan is one of the 3 cheese makers we will be chatting with on April 5th.

St Tola won the Supreme Champion award for Irish farmhouse cheeses at Bloom in June 2013 and in the video below shot on the day she shares the story of her cheese.

Keith

Meet The Cheese Makers – April 5th @ 6pm

Next up is cheese. Obviously a strange one for me as I haven’t tasted cheese since 1990 but it is the food I miss the most :-)

Timing
Date: Saturday 5th April 2014
Time: 6pm (sharp’ish) for 2 hours or thereabouts.

Venue: Highbank Orchard - http://www.highbankorchards.com. You will also be able to sample and buy from the wonderful range of Highbank Ciders – Proper, Medieval and Drivers.

Map showing entrance to Highbank - https://mapsengine.google.com/map/edit?mid=zFi7I69FJBfk.kkTe3qWzL_98

Link to buy tickets (only €5 to join us)

Who?

Meet The Cheese Makers Biabeag

From right to left:

Siobhan Ni Ghairbhith – St Tola: Irish Organic Goat Cheese, Co Clare
Siobhan’s approach to cheese is probably best captured in this piece from the McKennas “The cheeses can seem to taste entirely elemental, for Ms ni Ghairbhith uses organic methods, and doesn’t pasteurise her milk.”
Website http://www.st-tola.ie
Facebook: https://www.facebook.com/sainttola

Tom Burgess – Coolattin Cheddar: Mature Raw Milk Cheddar, Co Wicklow
Tom’s Mature Raw Milk Cheddar is a  a gourmet experience of aroma, texture & full flavour which develops slowly from sweet fruit to a full nutty note.

Website http://www.irishcheese.ie/members/coolattincheddar.html
Facebook: https://www.facebook.com/CoolattinCheddar

Helen Finnegan – Knockdrinna Cheese: Mature Raw Milk Cheddar, Co Kilkenny
Helen is a local hero and most recently her Knockdrinna Gold semi-hard goats cheese at the 2013 British Cheese Awards where it was named ‘Best Modern British’.

Website http://www.knockdrinna.com
Facebook: https://www.facebook.com/knockdrinna

[Thanks to Aoife, TheDailySpud for permission to use her shot of Helen]

What happens on the night?
We will get to hear from each of our guests who will share their stories and passion for cheese with you, the audience, driving the questions and discussions. While we talk we will get to taste some samples of their award winning cheeses while their makers explain the subtle tastes of each one.

The makers will also have cheeses available to buy downstairs while you are enjoying the Highbank juices and ciders.

Curious about what the evening might be like? We had Meet The Bakers on 25th January

 

 

Its €5 to join us. Click here to book.

If you want to be sent an email when events are scheduled click here http://eepurl.com/JXUBj

Keith