I have been wanting to feature the work of students from Ireland here since I started coming across the student packaging which crops up from time to time in the Packaging series of posts.
I got the chance to do that while presenting at a regional Brand Forum event in Cashel where the Bord Bia presentation featured, amongst other things, the winners of a Brand Forum packaging design competition run with NCAD.
From Bord Bia
Eight member companies of the Brand Forum created briefs for final year students from Visual Communications. The objective was for students to work on a brief from a Brand Forum member company to develop concepts for new packaging.
The 21 students presented their design concepts to lecturers, companies and Bord Bia on 16 November, with winners announced on 18 November. All students received €100 upfront for materials and time involved in project.
The winning designs:
Eilis Buckley – Balti House (Kohinoor)
A shot from the Balti House site of the current store range packaging.
Malwina Ostrowska – Mrs. Doyle’s Tea
Again as a contrast one of the Mrs Doyle range of products from their site.
Congrats to both of those and to all who took part – I would love to hear from any of the 21 students with more on how they worked with and intepreted the design briefs and the iterations of designs which they went through. Equally thoughts from any of the 8 food producers equally welcomed 🙂