Doodle Bread, Northern Ireland

Interesting one this – a bread making kit with some great branding wrapped around it. They have also strongly built in community on the site – inviting photo’s of creations and featuring them.

A slight diversion from my usual posts this one carries a “foc” label – Rose Kane, the founder of Doodle Bread sent me a kit for free (via foodfight.ie I believe) . No obligations attached – however I really liked the approach and happy to share it here.

This is what came in the kit – mix for two loaves and reusable pieces for future baking.

This is what came out the other end after some serious mixing and kneading.

Tasty bread, healthy ingredients and fun to make with your kids :-). UPDATE – forgot to mention that you can buy the kits directly from her site – online store linked here.

I do have a memory of reading that the mix is from a manufacturer in the South (ROI) but cannot see a reference online to that – if anyone knows can you leave a comment?

Keith

Nudo Extra Virgin Olive Oil, Italy


The guys who are behind this have had one of my favourite websites for a couple of years in terms of the simple yet powerful language they use on it – started as an Adopt An Olive Tree business model!

Their design approach on the site and products is gorgeous – a great example of how to communicate the passion and core values of an artisan food brand.

I have never tasted the olive oils from the farm but would sure love to. You can purchase them from their site or if you are in the US from the Cube Marketplace as well.

keith

The Flour Pot Bakery, design work by Sara Nicely

This bakery in Florida had its new packaging and menus redone by Sara Nicely. From her site:

“The bakery’s interior space is inviting and warm with natural lighting and eclectic funky displays advertising baked goods.
This identity system was designed to convey the unique and handmade qualities of the bakery.”

Check out the full post here.

keith

Thanks to @jkeyes for this one.

Packaging concept: Nut Butter

Designed by Danielle Davis | Country: United States | Font: FF Scala Sans

“Mills & Co is a higher-end, organic nut butter line proposed to be sold in DC restaurant Founding Farmers. Unfortunately the project never got to the production stage. The above rendering is a self-initiated concept of where I would have liked the packaging to go, just very simple and super clean.”

Nut Butter
http://lovelypackage.com/nut-butter/

experimenting with post formats via Flipboard by email

Keith 

Student Spotlight: Lindsay Perkins – Package Design Blog

There is no direct correlation between good design and genuine, good food nor should there be. However sharply designed packaging can help to communicate the core values of a food brand quickly and effectively.
Student Spotlight: Lindsay Perkins – Package Design Blog
http://www.thedieline.com/blog/2010/9/3/student-spotlight-lindsay-perkins.html

Keith