Traceable Coffee, by small scale coffee farmers

http://www.youtube.com/v/uoLvyke9WxA&hl=en&fs=1

This is interesting, a system called Traceable Coffee put in place by producers to link consumers to the producers. A good website with a number of videos covering various aspects of the system.

Awareness of producers, as well as the brands who sit inbetween, is an important part of encouraging small food brands.

keith

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